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WHAT IS AGENT REBOOT?

Agent Reboot is a power-packed, low cost, local event for real estate professionals. This one-day, fast-paced program, will equip agents with the latest in business development, technology and marketing skills to help them be more successful. Agent Reboot is being offered in 12 cities across the United States.

Agent Reboot is the perfect hands-on training day for a newer agent or a seasoned pro. Local real estate agents and REALTORS® are expected to attend each event.

Highlights of each event include a networking power-hour and expo featuring cutting-edge real estate technology vendors.

Topics throughout the day include:

  • Social media – converting fans into paying clients
  • Marketing yourself & your listings online – smarter & faster
  • Turn your web site into a lead machine
  • Making more money now – killer business planning strategies
  • The mobile real estate agent – must-haves for the mobile agent
  • Local market analysis by leading experts…and so much more!

Testimonials

“Agent Reboot was an invaluable way to encapsulate what the relevant technology trends are for the individual real estate agent today. As an owner of a brokerage, it was a no-brainer to encourage all of our agents to attend this event.”
- Mark Choey, Partner, Climb Real Estate Group

“What a great day. In the first half hour I got my money’s worth. I’ll be at least a month processing all the information but have already put 5 into action. Thank you. Thank you.”
- Pili Meyer, Coldwell Banker Uptown Realty, Associate Broker

“Technology is running at warp speed. We HAVE to attend these things. Or you will get left in the dust.”
-Agent Reboot Seattle attendee survey


PROGRAM

AGENT REBOOT LOS ANGELES – AUGUST 5, 2010

PRESENTED BY INMAN NEWS

Plug in to the future of real estate in one power-packed day!

8:00 am to 9:00 am Attendee Check-in
Pick up your Agent Reboot badge and enjoy coffee and a continental breakfast while visiting with our sponsors and exhibitors.
9:00am to 9:15am Welcome Address
Technology is changing the way buyers and sellers connect, and that means new opportunities and challenges for real estate professionals. Join Nicole as she kicks off the program with a fun and interactive look at how innovation is changing the future of real estate.

9:15am to 9:30am Download: Must-Have Tools for the Agent with Mobile Mojo (Part 1)
Get the lowdown on 10 leading edge technologies that will help you “reboot” the way you do business.
Presented by:

  • James Dwiggins, Chief Strategy Officer, Realty World Northern CA & NV
9:30am to 10:00am From Clicks to Closings: Turning Your Online Marketing Strategy into a Lead Machine
Video, virtual tours, single property websites – there are dozens of options for marketing properties online. Not all methods are created equal though. Find out which ones will keep your pipeline of prospects full, while saving you time and money.

Panelists:

  • Jason Lopez, Director of Interactive Marketing, Century21 Award @jaylopez
  • Derek Overbey, Senior Director of Marketing and Social Media, Roost, Inc. @doverbey
  • Eric Stegemann, Director of Business Development, Tribus Group @EricStegemann
10:00am to 10:30am Mastering Social Media to Expand Your Reach Online
Learn how to develop a comprehensive social networking strategy to grow your sphere of influence. Agent Reboot’s experts will help you sharpen your online marketing skills with proven best practices for using Facebook, Twitter and other online services. Win friends, influence people, and increase sales!

Panelists:

  • Ted Mackel, Realtor, Keller Williams Realty & homebuysblog.com, @RealtorTed
  • Derek Overbey, Senior Director of Marketing and Social Media, Roost, Inc. @doverbey
  • Eric Stegemann, Director of Business Development, Tribus Group @EricStegemann
10:30 to 10:45
Break. Please visit our exhibitors.
10:45am to 11:00am Lifestyle Branding: Why it Matters
The traditional branding strategies used by the real estate profession no longer work. Connecting with today’s consumer is a whole new adventure. The last 8 years has changed the expectations of home buyers and sellers. Learn why life style branding is critical to your success moving forward.

11:00am to 11:30pm Case Study: Managing Reputation and Content on the Web
Two experts will walk you through their journey towards a progressive Web strategy using social media. They’ll share lessons learned, offer tips, and show you the results of their efforts. Learn how to do it from people who have done it.

Presented by:

  • Stacey Harmon, Founder, AgentApplause.com @staceyharmon
  • Linsey Planeta, Realtor and Broker Owner for Orange County at M Realty Orange County @linsey
11:30am – 11:40am Download: Grow Your Online Presence Presented by Zillow.com

  • Presented by: Michael Botefuhr, Manager, Partner Relations, Zillow.com@MVBotefuhr
11:40am – 12:00pm Half Time Report
Gut-Check. We hope the first half has left you brimming with ideas! You’re ready to stop doing the old stuff, but what are you supposed to be doing now? Join Nicole as she checks in with the audience to wrap up the morning and sets the stage for the afternoon.
12:00pm to 1:00pm Lunch Break
In real estate, making connections is vital to an agent’s success, so take advantage of this hour-long break to grab lunch with new found contacts. It’s a great opportunity to mix and mingle with some of the best agents and vendors in the business before the afternoon program begins.
1:00pm to 1:30pm Maximum Exposure: Publicizing Your Listings
Make sure your listings appear everywhere potential buyers are looking. Discover easy methods for syndicating listings across the Web to spread the word about your properties, and get simple tips for tracking results.

Panelists:

  • Eric “TheRECoach” Bryant, V.P of Internet Services, Coldwell Banker Coastal Alliance @TheRECoach
  • David Vivero, CEO, RentJuice @davidvivero
  • Amanda Wernick, Realtor/Director of Social Media, Seven Gables Real Estate @funomenalrealtr
1:30pm to 2:00pm Download: Must-Have Tools for the Agent with Mobile Mojo (Part 2)
Get the lowdown on 20 MORE leading edge technologies that will help you “reboot” the way you do business.

Presented by:

  • James Dwiggins, Chief Strategy Officer, Realty World Northern CA & NV
2:00pm to 2:45pm Going Local: What Does It Take to Win in Los Angeles Real Estate?
It’s no secret that the industry has had its share of ups and downs in the last year. So, what lies ahead? Hear from leading real estate professionals who are navigating the changing landscape, and find out what steps you should be taking to ensure success in the future.

Panelists:

  • Gary Gold, Executive Vice President, Hilton & Hyland / Christine’s Great Estates @soldbygold
  • Mike Hickman, CEO, Seven Gables Real Estate @7GRE
  • Rick Sharga, Senior Vice President, RealtyTrac @ricksharga
2:45pm to 3:00pm Wrap-up and Agent Reboot’s Giveaways

SPEAKERS

Sherry ChrisSherry Chris
CEO, Better Homes
& Gardens Real Estate
Gary GoldGary Gold
EVP, Hilton & Hyland/
Christine’s Great Estates
Stacey Harmon
Stacy Harmon
Principal, Harmon Enterprises
Michael HickmanMike Hickman
CEO, Seven Gables
Real Estate

Jason LopezJason Lopez
Director of Interactive Marketing, Century 21
Nicole Nicolay Nicole Nicolay
Founder & CCO
Agent Evolution
Rick ShargaRick Sharga
SVP
RealtyTrac
Eric Stegemann
Director of Business
Development, Tribus Group


LOCATION

UCLA
Ackerman Union
Grand Ballroom
308 Westwood Plaza
Los Angeles, CA 90024
www.asucla.ucla.edu

Parking on campus for Agent Reboot is available in parking structure 6, 8 or 9. These are the closest to the Ackerman Union where the event is being held. Parking per day is $10.00.

Presentation of this event on the UCLA Campus does not imply or represent endorsement by UCLA or the Regents of the UC regarding content, programming, materials or associated organizations.


NATIONAL PLATINUM SPONSORS:

Better Homes and Gardens Zillow.com

SILVER SPONSORS:

ASSOCIATION SPONSORS

  • Santa Maria Association of Realtors
  • Pacific West Association of Realtors
  • Beverly Hills Association of Realtors
  • East Valley Association of Realtors
  • Inland Gateway Association of Realtors
  • Pasadena-Foothills Association of Realtors
  • Central Valley Association of Realtors
  • Newport Beach Association of Realtors