Attendee Check In

The Way The World Communicates Just Changed – Have You?

• Chris Smith, Chief Evangelist, & Contributing Editor, InmanNext, Inman News, @Chris_Smth and @InmanNext

Every single aspect of our lives is being impacted by technology.

Unfortunately this has left a lot of Realtors scrambling, playing Checkers when the game is now Chess.

Our pictures are now being taken with apps like Instagram on our phones and shared immediately, not with our cameras which lack wifi. Our interests and hobbies are being shared on sites like Pinterest, not our vision boards of days past. Path is forcing us to rethink the social web and which connections really matter by limiting the number of connections. We no longer make phone calls we use Voxer. Languages from other countries are instantly translated with World Lens. Google Currents allows everyone to become a media company for no cost.

Excited? We are!

During the opening session at Agent Reboot, Inman News Chief Evangelist Chris Smith will share which technologies are here, which technologies are coming and which technologies will make your business better in 2012.

Live Demo: I Suck at Twitter Please Help Me

• Katie Lance, Social Media Director & Contributing Editor, InmanNext, Inman News, @katielance and @InmanNext

Are you someone who does not “get” Twitter? Or, are you on Twitter but need to take it to the next level? In this live demo, learn all the hottest tips and tricks that make a huge difference to maximizing your time on Twitter. From your profile picture and profile text, to the language used on Twitter and the confusing abbreviations – we won’t miss a thing. Plus, learn a few “insider secrets” to getting the right kind of followers to grow your sphere.

Live Facebook Drill Down: Facebook Marketing for Busy People

• Jimmy Mackin, Founder, MLSApp.com & Frugyl, @jimmymackin

With over 850 Million active users, Facebook has become one of best tools an Agent has at their disposal. Yet despite this enormous opportunity, many agents still struggle to generate any significant business from Facebook. In this session, Jimmy will walk you through how to build a network of meaningful connections, manage conversations, discover interesting content and build real relationship.

Video Version 2.012

Darin Persinger, Founder, ProductivityJunkies.com, @darinpersinger

Video isn't the future of marketing online. Video is now. Not only is video taking over the internet, there is a perfect storm of technology, hardware, software and publishing platforms making it simple and affordable to implement. Afraid to get in front of the camera? Don't know what to say? Learn 3 methods of implementing video in your business where you do NOT need to be the center of attention. Also, discover the power of YouTube and unleash it!

Marketing Your Marketing

• Steve Pacinelli, National Director, Top Producer® Systems, @stevepacinelli

It’s not enough to have signed up for the latest lead generation tools and marketing systems, you have to know how to leverage them with your consumers. You need to dig deeper to find out how to make these tools work for you outside of their main offering. Find out how to properly position your marketing with potential clients, so that you have a powerful way to drive business, in person and online. Also, hear the latest data and statistics from Realtor.com on where internet buyers are going, what they are clicking on and how to convert these buyers to clients.

Live Demo: Transform Your Back End Business with Free Tools from Google

• Chris Smith, Chief Evangelist, & Contributing Editor, InmanNext, Inman News, @Chris_Smth and @InmanNext

Google now does a lot more than just search. We know you know that but are you really maximizing your use of the peripheral tools Google offers?

With the popularity of Android, the rapid adoption of the Chrome browser and must use tools like Analytics and Google Docs, Google should be an integral part of your business.

During this hands on live session presented by Chris Smith you will learn the best kept secrets that Google has to offer across their amazing (and mostly free) product line.

Is Google+ the new CRM? Is a Hangout something that can really be used for business? Are you tracking your success online with Goo.gl?

This session will be full of practical and useful takeaways. Please have some extra paper ready!

Top Five Zillow Tips to Get More Contacts

Learn easy (and free!) ways to market yourself on Zillow and increase the number of contacts you receive from this popular website.

Brad Andersohn, Outreach Manager, Zillow, @bradandersohn

Live Facebook Drill Down:  Intermediate — Content Strategy

• Katie Lance, Social Media Director & Contributing Editor, InmanNext, Inman News, @katielance and @InmanNext

The difference between a successful real estate pro on Facebook and one who is not – is someone who has a content strategy. In this quick demo, learn how to create 30 days of content in one sitting using a content grid, how often to post and how to post interesting and engaging content. Find out what works and what doesn’t work. Take your Facebook presence from a one to a TEN!

How to reach consumers in a technology era: Be Conspicious, Be Connected, Be Convenient

Learn how you can grow your business in a high tech era from Bev Thorne, Chief Marketing Officer for CENTURY 21 @bevthorne

There is an App for That

There's an app for everything it seems, but that doesn't mean you have to use it.  Eliminate "app hoarding" and zero in on the ones you need daily in your business. These apps will help you increase productivity, business, track finances, etc.

• Darin Persinger, Founder, ProductivityJunkies.com, @darinpersinger

Quick AM Wrap Up – Inman REmessenger.com

• Chris Smith, Chief Evangelist, & Contributing Editor, InmanNext, Inman News, @Chris_Smth and @InmanNext
• Katie Lance, Social Media Director & Contributing Editor, InmanNext, Inman News, @katielance and @InmanNext

Live Facebook Drill Down: Intermediate — Ads & Tagging

• Chris Smith, Chief Evangelist, & Contributing Editor, InmanNext, Inman News, @Chris_Smth and @InmanNext

There has never been an opportunity to get your marketing in front of the exact audience that wants it like the opportunity Facebook Ads presents.

The newspaper? Good luck with that. Craigslist? Pretty crowded pond. Home Books? Honestly.

By properly targeting Facebook Ads, having the right image, writing amazing copy and using a landing page that converts you can reach the smartest, savviest and best clients in your market. We will show you exactly how to do it and how cost effective it can be!

How Conventional Media is Limiting YOUR Income and How to Break a 50-year Cycle

Presented by PNC Mortgage

• Jim Marks, President & Internet Anthropologist, Virtual Results, @jimmarks

Conventional Media has created a glass ceiling on your income for 50 years. In this rapid-fire, information packed session, Internet Analyst Jim Marks will explain how social media is changing the way that Real Estate professionals build better, BIGGER and more connected businesses.

What Consumers Want from Realtors in 2012

• Katie Lance, Social Media Director & Contributing Editor, InmanNext, Inman News, @katielance and @InmanNext

• Steve Pacinelli, National Director, Top Producer® Systems, @stevepacinelli
• Glenn Sanford, Founder & CEO, eXp Realty LLC, @ceoglenn

What do consumers really care about? How do they look for an agent? How important is the agents online or offline presence? The answers may surprise you. Get your questions answered and myths debunked in this panel discussion with some of the top leaders in real estate.

How Do You Nurture Your Clients?

• Presented by Lowe's

*Live Facebook Drill Down: Avoiding a Social Media Disaster

Jimmy Mackin, Founder, MLSApp.com & Frugyl, @jimmymackin

Avoiding a Social Media Disaster
It takes a lifetime to build a reputation and only one tweet to destroy it. Jimmy will show you how to uncover who is talking about you and where. He’ll share with you the tools that you need to know about, how to address a negative review and finally how to amplify a positive experience to turn it into word of mouth marketing gold.

Untangling the Web: Turning Confusion into Conversion

• Jim Marks, President & Internet Anthropologist, Virtual Results, @jimmarks

Facebook Profile, Facebook Business Page, Twitter, LinkedIn… WHERE DO I FIND THE TIME! Jim Marks, President of VIrtual Results, the preeminent Real Estate Website company, will share how Realtors can simplify their Online Strategy and create a significant Internet presence in less time with less confusion…

What’s Next?

• Chris Smith, Chief Evangelist, & Contributing Editor, InmanNext, Inman News, @Chris_Smth and @InmanNext
• Katie Lance, Social Media Director & Contributing Editor, InmanNext, Inman News, @katielance and @InmanNext