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Seattle Agenda

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8:00am – 9:00am

Attendee Check In

9:15am – 9:30am

The Way The World Communicates Just Changed – Have You?

  • Chris Smith, Chief Evangelist, & Contributing Editor, InmanNext, Inman News, @Chris_Smth and @InmanNext
9:33am – 9:48am

Live Demo: I Suck at Twitter Please Help Me

  • Katie Lance, Social Media Director & Contributing Editor, InmanNext, Inman News, @katielance and @InmanNext
Are you someone who does not “get” Twitter? Or, are you on Twitter but need to take it to the next level? In this live demo, learn all the hottest tips and tricks that make a huge difference to maximizing your time on Twitter. From your profile picture and profile text, to the language used on Twitter and the confusing abbreviations – we won’t miss a thing. Plus, learn a few “insider secrets” to getting the right kind of followers to grow your sphere.
9:51am – 10:06am

Live Facebook Drill Down: Timeline for Pages

In this 15 minute session, Jimmy Mackin will cover the "must know" changes and how they impact your Facebook marketing strategy. He will cover how to set up your page, how to add/remove/highlight content, the changes to Facebook apps, and how to effectively use your Facebook page to generate business

10:09am – 10:29am

Video Version 2.012

Video isn't the future of marketing online. Video is now. Not only is video taking over the internet, there is a perfect storm of technology, hardware, software and publishing platforms making it simple and affordable to implement. Afraid to get in front of the camera? Don't know what to say? Learn 3 methods of implementing video in your business where you do NOT need to be the center of attention. Also, discover the power of YouTube and unleash it!

10:30am – 10:45am

Morning Break

10:48am – 11:08am

Live Demo: Transform your Back End Business with Free Tools from Google

  • Chris Smith, Chief Evangelist, & Contributing Editor, InmanNext, Inman News, @Chris_Smth and @InmanNext
  • Ben Kinney Operating Principle, Keller Williams Western Realty  & Founder, Internet Marketing Specialist Designation

Google does a lot more than just search. During this hands on live session you will learn the best kept secrets that Google has to offer across their amazing (and mostly free) product line.

11:11am – 11:21am

Top Five Zillow Tips to Get More Contacts

Nick Taylor, Partner Relations Manager, Zillow, @NickTaylor_

Learn easy (and free!) ways to market yourself on Zillow and increase the number of contacts you receive from this popular website.

11:24am – 11:39am

Live Facebook Drill Down:  Content Strategy

  • Katie Lance, Social Media Director & Contributing Editor, InmanNext, Inman News, @katielance and @InmanNext

The difference between a successful real estate pro on Facebook and one who is not – is someone who has a content strategy. In this quick demo, learn how to take your Facebook presence from a one to a TEN!

11:41am – 11:49am

Untangling the Web: Turning Confusion into Conversion

Jim Marks, President & Internet Anthropologist, Virtual Results, @jimmark

Facebook Profile, Facebook Business Page, Twitter, LinkedIn...WHERE DO I FIND THE TIME?!? Jim Marks, President of Virtual Results, the preeminent real estate website company, will share how agents can simplify their online strategy and create a significant internet presence in less time with less confusion.

11:50am -- 12:00pm

Quick AM Wrap Up – Inman REmessenger.com

  • Chris Smith, Chief Evangelist, & Contributing Editor, InmanNext, Inman News, @Chris_Smth and @InmanNext
  • Katie Lance, Social Media Director & Contributing Editor, InmanNext, Inman News, @katielance and @InmanNext
12:00pm – 1:00pm

Lunch Break

1:05pm – 1:20pm

There is an App for That

There is an app for everything, it seems. That doesn't mean you have to use it. Eliminate "app hoarding" and zero in on the ones you need daily in your business. These apps will help you increase your productivity, business, track finances, etc.

1:23pm – 1:31pm

How Conventional Media is Limiting YOUR  Income and How to Break a 50-year Cycle

Presented by PNC Mortgage

  • Jim Marks, President & Internet Anthropologist, Virtual Results, @jimmarks

Conventional Media has created a glass ceiling on your income for 50 years. In this rapid-fire, information packed session, Internet Analyst Jim Marks will explain how social media is changing the way that Real Estate professionals build better, BIGGER and more connected businesses.

1:34pm – 1:49pm

Ads and Tagging

Chris Smith, Chief Evangelist, & Contributing Editor, InmanNext, Inman News, @Chris_Smth and @InmanNext

1:51pm – 1:59pm

How Do You Nurture Your Clients?

  • Presented by Lowe's
2:02pm – 2:17pm

Live Facebook Drill Down: Avoiding a Social Media Disaster

Jimmy Mackin, Founder, MLSApp.com & Frugyl, @jimmymackin

It takes a lifetime to build a reputation and only one tweet to destroy it. Jimmy will show you how to uncover who is talking about you and where. He’ll share with you the tools that you need to know about, how to address a negative review and finally how to amplify a positive experience to turn it into word of mouth marketing gold.

2:20pm – 2:28pm

How to Reach Consumers in a Technology Era: Be Conspicuous, Be Connected, Be Convenient

Learn how you can grow your business in a high tech era from Michael CallaghanVice President, Digital Marketing, Century 21 

2:31pm – 2:51pm

Anatomy of an Agent

Moderator:
  • Katie Lance, Social Media Director & Contributing Editor, InmanNext, Inman News, @katielance and @InmanNext
Panelists:
  • Nick Taylor, Zillow, @NickTaylor_
  • Glenn Sanford, eXp Realty LLC, @ceoglenn
  • Michael Callaghan, Century 21
  • Mauricio Umansky, The Agency
2:55pm – 3:10pm

ReMessenger/Wrap Up

  • Chris Smith, Chief Evangelist, & Contributing Editor, InmanNext, Inman News, @Chris_Smth and @InmanNext
  • Katie Lance, Social Media Director & Contributing Editor, InmanNext, Inman News, @katielance and @InmanNext
3:15pm – 3:30pm

Exhibitor Prize Giveaway

sponsors

Platinum Sponsors
Gold Sponsors
  • Arranging Pixels
  • Atlantic & Pacific Real Estate
  • Homes Media Solutions
  • exp realty
Silver Sponsors
  • Happy Grasshopper
  • MetLife
  • Virtual Results

find your city



Thank you to our Exhibitors

IMSD
MetLife
NexTitle

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